{"id":5178,"date":"2024-10-01T17:25:37","date_gmt":"2024-10-01T09:25:37","guid":{"rendered":"https:\/\/ddg.pixo-lab.com\/works\/a-day-in-chimei\/"},"modified":"2024-10-15T15:01:24","modified_gmt":"2024-10-15T07:01:24","slug":"a-day-in-chimei","status":"publish","type":"work","link":"https:\/\/ddg.pixo-lab.com\/en\/works\/a-day-in-chimei\/","title":{"rendered":"A Day in CHIMEI"},"content":{"rendered":"\n
\n
\n
\n
\n
Client <\/h5>CHIMEI Corporation<\/span><\/div>
Industry <\/h5>Industrial & Manufacturing<\/span><\/div>
Service<\/h5>Brand Communication, Website Planning and Design, Brand Video, International PR<\/span><\/div> <\/div>\n <\/div>\n
\n
\n

Visit A Day in CHIMEI Online Exhibition >><\/span><\/a><\/p>\n

As one of the world\u2019s largest suppliers of performance materials, CHIMEI is well accustomed to traveling the globe, attending trade shows, and meeting prospective clients face to face. In 2020, as part of its 60th anniversary celebration, CHIMEI rebranded and looked forward to better engagement with clients and serving the market’s needs<\/p>\n <\/div>\n\n

An everyday experience<\/b><\/p>\n

Through exploring potential directions, DDG and CHIMEI decided on an online exhibition that pays tribute to the company\u2019s commitment and focuses on introducing CHIMEI to the world. The theme\u2014A Day in CHIMEI\u2014was selected to guide the exhibition in providing interesting insider stories and perspectives rarely known to others.<\/p>\n

The online exhibition greets visitors with one vivid interactive 3D map that resembles CHIMEI\u2019s facilities, a design inspired by actual buildings within CHIMEI to give a genuine experience. With eleven stories and eight videos, the exhibition features topics important to CHIMEI\u2014their values, roles, and emerging trends in the industry\u2014and gives a glimpse into their daily work, including CHIMEI’s pursuit of progress in social and environmental policies that laid the foundations for their ESG efforts.<\/p>\n

Bringing CHIMEI\u2019s vision to life<\/b><\/p>\n

DDG has understood CHIMEI\u2019s culture and work approach since its rebranding days and designed the exhibition site with stories focusing on improving every aspect of the company\u2019s efforts. From content creation to video production, photography planning, and website development, DDG created an online exhibition that allows audiences to better understand CHIMEI. DDG also strategized and implemented a digital activation campaign via LinkedIn and Bloomberg to further promote the A Day in CHIMEI exhibition and ensure that CHIMEI’s innovative efforts would be seen worldwide.<\/p>\n<\/div>

\n
Read More<\/span>Read Less<\/span><\/div>\n \n \n \n <\/svg>\n <\/div> <\/div>\n\n <\/div>\n<\/div>\n\n\n
\n
\n
\n <\/figure>\n<\/div>\n\n\n
<\/div>\n<\/div>\n\n\n\n
\n
\n <\/figure>\n<\/div>\n\n\n
\n
\n <\/figure>\n<\/div>\n\n\n
\n
\n <\/figure>\n<\/div>\n\n\n
\n
\n
\"\"<\/figure>
\"\"<\/figure>
\"\"<\/figure> <\/figure>\n<\/div>\n\n\n
\n
\n